Buyers everywhere feel pressured at car dealerships. Hendrick Chevy Cadillac breaks this trend.

Hendrick Chevrolet Cadillac has taken an active role to put the power of car shopping and buying truly in the customers’ hands. A new QR browsing and coding system compatible with smartphones has been implemented to help customers shop.

The car dealership is the quintessential sales environment. Therefore, it is not surprising to see this industry develop a logical and contextual use for QR codes and mobile optimization. Over the past few years, the auto industry has been changing; consumers are clutching their cash tight to their chests, causing dealerships to increase the level of service on all fronts. The addition of the QR code to the sales sticker is a logical progression.

What is a QR Code?

Distributing this technology to car Hendrick Chevrolet Cadillac is ScanMyCode.com, a QR Code marketing company. QR stands for quick response. This is aptly termed, as the QR code marketing phenomenon is based in the instantaneous communication of information. The idea is simple: take a square, encoded image that can be read by any mobile phone QR code scanner app (which are readily available to consumers for free), and put the “image-into-information” barcode technology used historically by retailers into the hands of the masses. Only QR codes are much more robust than their traditional barcode grandparents.

Once a QR code is scanned by a mobile phone, the user is immediately linked to a virtually limitless list of content possibilities – it might be a menu, a coupon, an event calendar, a particular real estate property, or just about anything on the internet. Since the QR code scanner operates via a mobile phone, the communication might also be as simple as a text-message, a click-to-call phone number, or an email address link. Not only that, but these codes can be created simply and cost-effectively; and, importantly, responses to them can be easily measured. As such, the QR codes of today have the potential to put whatever information one wants to highlight into the hands of their target audience. Instantaneously.

How are we Implementing QR Codes?

Hendrick Chevrolet Cadillac has tagged every vehicle in their inventory, both new and used, with a QR code sticker on the windshield. Anyone walking throughout the inventory lot has the instant ability to pull up relevant information about any vehicle, at any time. The customer now has instant, mobile access to multiple vehicle photos, lists of accessories, features and specifications, pricing information, a call button and a special manager’s coupon as a money-saving incentive. The QR codes become valuable sales tools that every dealership can quickly implement at a cost per vehicle that is negligible.

Don't miss this fantastic opportunity to order your new Chevrolet or Cadillac through Hendrick Chevrolet Cadillac and receive more color and option choices! http://www.hendrickchevy.com/

Order now for your exclusive money saving offer at Hendrick Chevrolet Cadillac!

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Contact Cristina Love to order your Chevrolet or Cadillac today! Email her at cristina.love@hendrickauto.com or Call 704-289-8444

If you don't live near Hendrick Chevrolet Cadillac, that’s no problem! We can arrange hassle free delivery right to your front door with our Exclusive Door To Door Delivery Program!

http://www.hendrickchevy.com is your one stop shop for hassle free new and certified preowned car shopping. Find out about the latest Chevrolet and Cadillac models, as well as schedule test drives, and request more information about any model!

Does Your Car Seat Feel like Rocks on Your Bottom? Pressure points may be a problem!

Malibu’s Top Seats Came From Studying Lots of Bottoms. Engineers analyze more than 4,600 pressure points to ensure maximum seat comfort.

Chevrolet Malibu seat performance engineers Daniel Cohen and Cheryl Hajciar know more about keeping hindquarters happy than a good masseuse.

Cohen and Hajciar are tasked with ensuring that customers of all shapes and sizes get maximum comfort when sitting in the all-new 2013 Chevrolet Malibu. They use high-tech tools and real-world ride evaluations to deliver the best-possible seat comfort for Malibu customers around the world.

The 2013 Malibu seats were designed with input from engineers and designers around the world. The European team designed the seat and engineers from North America and Asia enhanced them to match consumer comfort requirements in their respective regions.

Cohen works in the lab at General Motors’ seat comfort testing facility in Milford, Mich. He used state-of-the-art digital pressure-mapping technology to scan the rear-end impressions of people of all shapes and sizes.

The system takes a snapshot of a person’s back and rear-end pressure distribution over the seat surface, creating a map with more than 4,600 data points. The information is transferred to a laptop computer that generates graphics illustrating how occupants sit in the seat statically or while driving.

Complementing seat-pressure mapping, Cohen also uses a rear-end test machine that simulates the effects of seat force and deflection through various sized buttock-shaped plates. They are made of aluminum and can weigh up to 250 pounds.

“This test allows us to understand how far a customer will compress into the seat to ensure the selected seat foam and other materials can support the pressure,” said Cohen. “We want to find the sweet spot of seat comfort: a seat that is neither too firm nor too soft, but just right.”

For more information about the 2011 and 2012 Chevrolet Malibu visit http://www.hendrickchevy.com

While Cohen’s job is in a laboratory, Hajciar works on the road. She coordinatesMalibu seat ride evaluations with several volunteers, spending hundreds of hours logging thousands of miles to ensure she gets sufficient feedback on seat prototypes.

“Our seat evaluators often ride long distances to achieve our mission of creating the most-comfortable seat possible,” said Hajciar. “We are being meticulous about the details so that when customers get behind the wheel of a 2013 Malibu, they’ll immediately feel the difference.”

[b]About Malibu[/b]

The new Malibu will be sold in nearly 100 countries on six continents. It is available in LS, LT, ECO and LTZ models in North America, depending on the model. Malibu production in the United States is scheduled to begin in early 2012 with the ECO model. Malibu will be built in multiple locations around the globe, including the Fairfax, Kan. and Detroit-Hamtramck assembly plants in the United States. Pricing will be announced later this year.

[b]About Chevrolet[/b]

Founded in Detroit in 1911, Chevrolet celebrates its centennial as a global automotive brand with annual sales of about 4.25 million vehicles in more than 120 countries. Chevrolet provides consumers with fuel-efficient, safe and reliable vehicles that deliver high quality, expressive design, spirited performance and value. The Chevrolet portfolio includes iconic performance cars such as Corvette and Camaro; dependable, long-lasting pickups and SUVs such as Silverado and Suburban; and award-winning passenger cars and crossovers such as Spark, Cruze, Malibu, Equinox and Traverse. Chevrolet also offers “gas-friendly to gas-free" solutions including Cruze Eco and Volt. Cruze Eco offers 42 mpg highway while Volt offers 35 miles of electric, gasoline-free driving and an additional 344 miles of extended range. Most new Chevrolet models offer OnStar safety, security and convenience technologies including OnStar Hands-Free Calling, Automatic Crash Response and Stolen Vehicle Slowdown. More information regarding Chevrolet models can be found at www.chevrolet.com

Hendrick Chevrolet Cadillac has been designated Headquarters of the Chevrolet Malibu!

Don't miss this fantastic opportunity to order your Chevrolet Malibu through Hendrick Chevrolet Cadillac and receive more color and option choices! http://www.hendrickchevy.com/specs-and-photos-selecttrim-chevrolet-malibu-2012.html

Order now for your exclusive money saving offer at Hendrick Chevrolet Cadillac!

Contact Cristina Love to order your Chevrolet Malibu today! Email her at cristina.love@hendrickauto.com or Call 704-289-8444

If you don't live near Hendrick Chevrolet Cadillac, that’s no problem! We can arrange hassle free delivery right to your front door with our Exclusive Door To Door Delivery Program

http://www.hendrickchevy.com is your one stop shop for hassle free new and certified preowned car shopping. Find out about the latest Chevrolet and Cadillac models, as well as schedule test drives, and request more information about any model!

Chevrolet confirmed today it will add a diesel variant to the Cruze lineup in North America in calendar year 2013

Diesel versions of the Cruze are currently being sold in Europe. Additional details on the Cruze diesel for North American markets will be released at a later date.

The diesel will bolster the already fuel-efficient Cruze lineup. Cruze Eco with a standard six-speed manual transmission, is the most fuel-efficient gas-powered/non-hybrid vehicle in America, with an EPA-rated 42 mpg on the highway.

Cruze recorded a total of 24,896 sales in the United States in June, the fifth consecutive month sales have exceeded 20,000. The success of the Cruze has increased Chevrolet’s total share of the compact-car segment from 9.5 percent a year ago to 11.9 percent for the first five months of 2011, even as the segment size grew 19 percent.

Founded in Detroit in 1911, Chevrolet celebrates its centennial as a global automotive brand with annual sales of about 4.25 million vehicles in more than 120 countries. Chevrolet provides consumers with fuel-efficient, safe and reliable vehicles that deliver high quality, expressive design, spirited performance and value. The Chevrolet portfolio includes iconic performance cars such as Corvette and Camaro; dependable, long-lasting pickups and SUVs such as Silverado and Suburban; and award-winning passenger cars and crossovers such as Cruze, Malibu, Equinox and Traverse. Chevrolet also offers “gas-friendly to gas-free" solutions including Cruze Eco and Volt. Cruze Eco offers 42 mpg highway while Volt offers 35 miles of electric, gasoline-free driving and an additional 344 miles of extended range. Most new Chevrolet models offer OnStar safety, security and convenience technologies including OnStar Hands-Free Calling, Automatic Crash Response and Stolen Vehicle Slowdown. More information regarding Chevrolet models can be found at http://www.hendrickchevy.com

Hendrick Chevrolet Cadillac has been designated Headquarters of the Chevy Cruze.

Don't miss this fantastic opportunity to order your Chevy Cruze through Hendrick Chevrolet Cadillac and recieve more color and option choices! http://www.hendrickchevy.com/the-super-efficient-chevy-cruze.aspx

Order now for your exclusive money saving offer at Hendrick Chevrolet Cadillac!

If you don't live near Hendrick Chevrolet Cadillac, thats no problem! We can arrange hassle free delivery right to your front door with our Exclusive Door To Door Delivery Program!

http://www.hendrickchevy.com is your one stop shop for hassle free new and certified preowned car shopping. Find out about the latest Chevrolet and Cadillac models, as well as schedule test drives, and request more information about any model!

Chevrolet Volt Problems Foreseen?

What to do with electric batterys at the end of their life? Problem is being worked, while folks eagerly await the release of the Chevrolet Volt at Hendrick Chevrolet Cadillac in Monroe!

Hendrick Chevrolet Cadillac is excited to announce the debut of the new 2011 Chevy Volt at its Monroe dealership around September 2011.

Hendrick Chevrolet Cadillac in Monroe has one of largest selections of new and pre-owned Chevrolet vehicles in North Carolina and looks forward to adding the Volt to its inventory later this year. View Hendrick Chevrolet Cadillac's inventory and Volt information at http://www.hendrickchevy.com
The 2011 Chevrolet Volt, a revolutionary four-door, four-seat hybrid vehicle, is powered by a lithium-ion battery and a flex-fuel powered four-cylinder generator. The Green Chevrolet Volt optimizes the way it drives depending on variables such as weather, the electrical features in use and consumer driving style. The Volt can travel up to 40 miles on a full charge — completely free of gas and emissions, yet has the merits of instant torque and horsepower from the electric motors. Step on the gas and feel Camaro-like torque while emitting no emissions. For more information visit http://www.hendrickchevy.com

With the exciting launch of the Chevrolet Volt, Electric and electrified vehicles are all the current rage among automakers. With more electric vehicles being purchased, researchers are hard at work figuring out what to do with all those electric batteries once their automotive life reaches the end of the line.
According to General Motors and power productivity ace, ABB Group, Chevrolet Volt battery systems will still have a lot of juice – up to 70 percent – after they have reached the end of their vehicle life. In fact, GM predicts 33 used Volt batteries will have the ability to provide enough power to 50 households for several hours during a power outage.
GM and ABB together have come up with an energy storage system, consisting of a grid-tied power inverter that could be used to charge and discharge the Volt battery pack. The grid would store electricity and come on-line during outages or in times of peak demand, ultimately saving customers and utilities money. The prototype is built for 25-kilowatt/50-kWh applications, which equals the average energy use of about five homes.
While GM and ABB continue developing the prototype, Pablo Valenica, senior manager for Battery Lifecycle Management, will oversee his team while they work on battery systems capable of use beyond their automotive life in all future GM cars.

See http://www.hendrickchevy.com for more information about our current inventory and future Volt inventory!

For information on preordering your 2011 Chevrolet Volt at Hendrick Chevrolet Cadillac, contact Cristina Love at 704-289-8444 or email cristina.love@hendrickauto.com

Don’t live in the area? No problem! We’ll bring the Chevrolet Volt, or any other car to you, anywhere in the country with our door to door delivery!

Preorder Your 2012 Chevy Camaro Transformers Edition at Hendrick Chevrolet Cadillac!

Jul 22, 2011 – One reason the new Chevrolet Camaro is so popular among children and adults alike is the car’s starring role in the first two Transformers movies. Chevrolet is well aware of this, and they’ve just announced a 2012 Chevrolet Camaro Transformers Special Edition to correspond with this week’s release of the latest Transformers film, entitled Transformers: Dark of the Moon. Whats better than ordering your very own bumblebee? Ordering it at the best price with the best incentives! Check our our philosophy and incentives athttp://www.hendrickchevy.com

Available on Rally Yellow V-6 Camaros in 2LT trim and Rally Yellow V-8 Camaros in 2SS trim, the $3,000 Transformers package includes both exterior and interior appearance items. Outside, buyers get black rally stripes that cover the hood, roof decklid and unique spoiler; 20-inch, black-painted wheels; high-performance, summer-only tires; and Autobot logos on front fenders and wheel center caps. Buyers can also upgrade to 21-inch wheels and a black-painted ground effects kit, both as dealer installed options.

View our entire inventory on line at http://www.hendrickchevy.com

Inside, 2012 Chevy Camaro Transformer Edition cars get black leather seating with contrasting yellow stitching on the seats, instrument panel, center console and armrests. Autobot shield logos are embroidered on the front seat headrests and on the center console lid, just in case the yellow stitching isn’t enough to remind you that you’re driving a Bumblebee Camaro.

Call or email Cristina Love to get started! 704-289-8444 or email cristina.love@hendrickauto.com

Chevrolet dealers will begin taking orders in July, and deliveries are set to begin in September.

Chevy’s awesome Aveo to be on US roads in 2012

Hendrick Chevy brings some good news for all Chevy fans. Chevrolet’s small car Aveo’s production will start in Seoul, Korea next year and the U.S.-assembled version of the car will be rolled out in 2012. 

The US production of the Aveo at the Orion Township plant was reconfirmed last week.  Originally, the new Aveo was unveiled at the 2010 North American International Auto Show in Detroit in January as Chevrolet Aveo RS, a concept car. It was later displayed in production form at the Paris show recently.

GM Daewoo has led the design and R&D of the new model as GM’s global mini and small car development base. Aveo with its solid fuel economy rating and spacious feature-rich interior is going to grab more attention than ever. And with its super competitive price tag it will be a strong contender for the economy car circlet.

The sales success of compact and subcompact fuel efficient vehicles is remarkable in US and across the globe. The new small and beautiful Aveo is likely to be introduced globally after it is rolled out in Korea in the first half of 2011.

Keep checking these pages as Hendrick Chevy, is known for new Chevrolet vehicles and used cars will bring you more updates on this awesome small car!

2010 Chevrolet Equinox Earns IIHS Top Safety Pick Award

When it comes to safety of the passengers, Chevrolet makes no compromises. Hendrick Chevrolet, your leading Chevrolet dealer in Monroe NC is proud to announce that the new 2010 Chevrolet Equinox has been given Top Safety Pick Award by Insurance Institute for Highway Safety (IIHS). The latest recognition underlines Chevrolet's commitment to provide maximum protection to its customers.

The Top Safety award recognizes vehicles that are on the top rung for safety. The 2010 Equinox achieved the highest ratings for front, side, rollover, and rear crash protection to earn the IIHS Top Safety Pick honors. The technologies employed in the new Equinox to help drivers avoid crashes and the safety features to protect occupants in the event of a crash added credibility to Chevrolet’s comprehensive safety approach.

Available safety and security features include standard four-wheel disc brakes, traction control and StabiliTrak electronic stability control with rollover mitigation. In addition, Equinox offers six standard air bags: dual frontal air bags, head curtain side air bags and seat-mounted side air bags.

Visit Hendrick Chevrolet in Monroe NC to learn more about the award-winning Equinox and schedule a test drive of the all new 2011 Equinox or any other new Chevrolet or used vehicle available at your Norfolk Chevrolet dealer!  We look forward to serving you and to helping you find a car that will bring peace of mind for the holidays and years to come.